Coolers

Coolers are great for work, BBQs, or for any outdoor activity during the summer. It keeps your perishables cool or warm for a long period of time.

From top left to bottom right:

• All Purpose Basket Cooler – Available in black or blue (pictured above), this cooler is perfect for BBQs and picnics! Built durable and includes sturdy handles for easy transport
• Big Buck Sport Cooler – Built with a heat-sealed interior for
• Collapsible Party Cooler – Available in 5 colors. Perfect for those looking for a cooler that does not take up much space when not in use
• Aspen Lunch Cooler – Perfect cooler to take to the office. Available in 3 colors: black, blue and orange (pictured above)

Igloo® Coolers

Igloo® is one of the top brands in the cooler industry worldwide. Igloo® is also known for the quality and durability they bring to each product they produce. If you want a cooler that will last years, then Igloo® is the right brand for you.

From top left to bottom right:

• Igloo® Cargo Box with Cooler  – Come with 3 large compartments and is collapsible for easy travel. Perfect for road trips, BBQs, or any outdoor activity.
• Igloo® Polar Cooler – Available in 4 colors, this brown-bag styled cooler is perfect to pack your lunch in for work! Comes with side pocket to store your drink for easy access.
• Igloo® MaxCold™ Insulated Cooler Tote – Leak resistant, has a heat-sealed liners, and has 20% more insulation than any other Igloo® cooler! Available in 3 colors.
• Igloo® Arctic Cooler – Available in grey or blue (pictured above).

Isaac Mizrahi™

Fashion designer Isaac Mizrahi mixes high fashion with the mass market to bring consumers high quality products for a fraction of the price! Each Isaac Mizrahi™ accessory is perfect for work and for every day wear. Items cannot be sold blank and must be customized or imprinted with a company logo, name, or any text.

From top left to bottom right:

• Isaac Mizrahi™ Vivienne Travel Bag – Available in blue (pictured above) or sunflower yellow. The front pocket is large enough to store a tablet with a case. Also come with a floor board for added durability.
• Isaac Mizrahi™ Evelyn Tote – Cute spring/summer tote bag!
• Isaac Mizrahi™ Ava Wristlet Wallet – Available in 6 colors. This small wristlet is the perfect alernative to those who do not like lugging around a big purse. Has plenty of space for you smarrtphone, checkbook and more! Interior has 8 card slots.
• Isaac Mizrahi™ Sienna Techfolio – Available in black patent or white/navy blue (pictured above). Features a mounting system for various sized tablets, FlipTuck™ feature for storing paper behind notepad, and business card pockets.

Thermos®

Thermos® Drinkware is  known for their durable and insulated food and beverage containers. Like Igloo®, Thermos® drinkware can keep beverages hot or cold for a significant amount of time compared to other brands. If you’re in the market for a drink container that’s travel friendly, then these products are what you are looking for!

From top left to bottom right:

• Element5® by Thermos® Backpack Bottle – 16 Oz. – Has vacuum insulation technology to keep beverages hot or cold for 12 hour and 24 hours, respectively. Exterior is finger print resistant and has a sweat-proof design so it won’t leave water rings
• ThermoCafe™ by Thermos® Travel Tumbler with Grip – 16 Oz. – Available in 3 colors, and is perfect for those looking for an everyday use travel tumbler.
• Thermos® Food Jar with Spoon – 16 Oz. – Comes with full-size folding stainless steel spoon. Exterior is sweat-proof with cold liquids and remains cool with hot.
• Thermos® Beverage Bottle – 1.1 Qt. – Keeps drinks hot or cold for up to 24 hours. Cap can be used as drinking cup.

Remember, all these promotional products have the option of imprinting! You can imprint these products with the company’s logo, name, or phrase and hand them out at business event to market your company.

Check back next week for more promotional products from HotRef! Happy shopping!

-Nina A.

Picking the right promotional products can be a challenge when the options are overwhelming. With the right tips and hints, picking the right merchandise can help promote a business to success.



A successful business doesn’t happen overnight, it takes the right marketing team to build the perfect marketing strategy to help promote a business. There isn’t a “one size fits all” marketing plan for businesses, but knowing how to market to the right audience is vital in success. Marketing has become more than just television and radio commercials; it’s social media marketing, promotional product marketing, and loyal customers.

Social media platforms have become the newest sound board for marketing teams. Using mediums like Facebook, Pinterest and Twitter to market their business or company. Promotional products tend to get overlooked because of the overwhelming amount of choices available. Business blogs will often have useful tips and hints on what types of merchandise is well suited for specific audience. However, don’t take everything they say literally, after all it’s just tips and hints.

To really know how to pick the right merchandise, one must know what the target client will want. As a company with experience in promotional products, picking the right merchandise means knowing what the target audience wants. This list of top 10 promotional products contains items that are best selling or popular picks among customers on HotRef.com. There is no specific order, but consider using this a guide as a way of picking merchandise for corporate gifts, tradeshow giveaway gifts, convention giveaway gifts, employee appreciation gifts, or thank you gifts to clientele.

1. Promotional travel products: like the credit card size bottle opener, are a popular pick. Their mobility, compact size, and handiness makes them an easy pick for promotions.
2. Promotional stationery products: consist of padfolios and journals. Padfolios are often the product of choice because of their organizational attributes like being able to keep all work documents and necessities in one location.
3. Promotional pens products: are a best seller and popular pick because of their usefulness.
4. Promotional drinkware products: like mugs and tumblers, make excellent tradeshow giveaway gifts. They’re inexpensive with vast amount of advertising space.
5. Promotional tote bag products: are a popular pick because of the recent ban on plastic. Companies can affix a logo or name on the widest part of the tote bags for maximum marketing.
6. Promotional coolers: are a best seller because of their mobility. People enjoy having a product that will keep drinks cool or a product they can use to pack a lunch for work.
7. Promotional mobile tech: like gadget chargers, have recently been a best seller among businesses and companies.
8. Promotional business cases: can be ideal for businesses who travel abundantly. Merchandise like duffels, messenger bags or backpacks are always handy for friendly travels.
9. Promotional outdoor living: are items like umbrellas, blankets, towels, merchandise that customers will need to enjoy activities outside of work.
10. Promotional housewares: consists of entertaining sets, wine accessories, knife sets, products that people will utilize in their homes for entertaining or daily needs.

The promotional products are available blank but can also be customized with a company logo or business logo. There is a virtual spec process that can help provide visual samples of what the products will look like with an affixed logo or name. HotRef.com has a special offer for readers, starting today till 12/31/2014 use code H3ANAR at check out to receive a 5% discount off all promotional products and merchandise.

As a business professional, what padfolio you choose to schedule your busy life will make a big difference. No matter you are a precise professional looking for a classic and practical padfolio, or a fashion-forward professional who prefers an unique one to show your style. Hotref will offers you a large collection of Padfolios that allows you to choose your favorite one.

Dividends E-Padfolio For a tech-savvy professional on the go, this Dividends E-Padfolio is a perfect way to carry your electronics including smart phone, iPad, e-readers, Kindle or other tablet(up to 10″). Each padfolio comes with neoprene tablet pocket and clean screen is attached.

Manchester Zippered Padfolio This Manchester Zippered Padfolio can hold your most office supplies securely and perfectly. Every padfolio comes with an accordion business card file, multiple file pockets, a 8.5″ x 11″ writing pad, and a built-in solar calculator. Perfect for your own use or as incentives for company promotions.

Windsor Reflections Jr. Zippered Padfolio With compact design, this Windsor Reflections Jr. Zippered Padfolio makes a popular option for professionals who pursues practicality without losing any style. Each padfolio features an interior organizer, a pen loop, and a 5″ x 8″ writing pad, all within a zippered closure.

Stratford Zippered Padfolio Padfolio has become a staple in the business world, and they are increasingly popular giveaway items for conventions, seminars and corporate promotions. Comes with an interior organizer featuring zippered and gusseted pockets, elastic loop, an 8.5″ x 11″ writing pad, and business card pockets, this Stratford Zippered Padfolio is ideal for either personal use or corporate purpose.

Pedova Zippered Padfolio This Pedova Zippered Padfolio will make a perfect promotional items with your company logo or imprint on. Every professional needs a padfolio or may be more, imagine every time the recipent use it, their eyes cross the cover with your corporate logo on.`

If you like what you’ve seen so far, please check our other Custom Promotional Padfolios at Pinterest of HotRef.com